With their $5 Hot-N-Ready pizzas Little Caesars is experiencing a boost in sales thanks to tighter financial times. Instead of being seen as "cheap" pizza, their pizza is seen as having good value for what you get. With this upswing in sales the Little Caesars franchise is looking to expand their number of stores and markets across the nation. Our son prefers Little Caesars over homemade and more expensive brands of pizza. We have friends from out-of-state who used to live in Michigan and they always have to get their Little Caesars fix since there aren't any Little Caesars where they currently live. I personally enjoy the Hot-N-Ready pizzas. For $5 it's cheaper and tastier than the frozen pizza at the supermarket.
Another neat innovation we've been seeing is that when new Little Caesars franchises are built they are building drive-up windows into the stores. With the Hot-N-Ready pizzas you can place your order from the comfort of your car and give those burger joints a run for their "fast-food" money. It is nice to see a Michigan-based company turning the corner and thriving in these tough economic times for our state.
Read all about it in the Detroit Free Press